Assignment 02 -task 1

For this assignment I chose to redesign the logo for the Food network.

“FOOD NETWORK (www.foodnetwork.com) is a unique lifestyle network and Web site that strives to be way more than cooking. The network is committed to exploring new and different ways to approach food – through pop culture, competition, adventure, and travel – while also expanding its repertoire of technique-based information. Food Network is distributed to more than 96 million U.S. households and averages more than seven million Web site users monthly.” (http://www.foodnetwork.com/home/about-foodnetworkcom/index.html)

When I started working on the logo, my first thought was that I wanted the logo to show that it is about food and make the logo express a cooking feeling. Below is my suggestion for the logo combined with the name:

Below is my suggestion for the logo: